InCrowd updated all of TLA Sport’s LED systems with the industry-leading InCrowd Cast software, immediately solving all their challenges.
TLA are now able to power multiple screens all from one system and create an event playlist in just 1 hour, with edits to the playlist able to happen right up until the start of the event.
TLA have also started to utilise the software’s ability to ingest live data feeds to improve the fan experience at venue and offer new activations for partners. This could integrate a live vote, a social media feed or live statistics into the LED displays.
Throughout the Covid-19 Pandemic, InCrowd has worked closely with TLA to offer innovative solutions for ‘Behind Closed Doors’ events. This has included a Zoom integration that allows fans to attend a match virtually on the LED screens.
In Feb 2020, Netball Australia alongside their sponsor Origin Energy were looking to engage fans at the Bushfire relief charity match. Fans were able to interact with the screens in near real-time through the Decibel Meter functionality to create a memorable experience for all fans at the venue.
In 2022, InCrowd and TLA worked together to bring AFL sponsor Kennedy creatives to life. Using the Cast Interactive live statistics function, InCrowd Cast was able to display the live clock on the LEDs 5 minutes before the end of each quarter – something that AFL fans in venue typically cannot see. Importantly, it was also delivering Kennedy’s message, a watch retailer, in a new and innovative way.