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Our Story
It all began with a moment of realisation during a cricket match for CEO Aidan Cooney…
“In 2013 I treated my wife to day 1 of an Ashes test match at The Oval.
She was a newcomer to the sport and as the match went on, I began to realise that there was not a lot to engage the more casual spectator; either within the sport itself or other forms of entertainment around the venue.
A few months later I found myself in Mumbai for an Indian Premier League cricket match where entertainment is paramount to the fan experience. It was here that I met Archie and we got chatting about that cricket match back in August.
His view was that if the club knew more about us they would have been able to ensure we enjoyed ourselves more, tailoring our experience to our personal preferences.
And that was all we needed; Archie and I decided to work together, setting up a new company mid-way through 2015 that would help sports organisations shape & deliver fan engagement products that would become an absolute necessity to the evolving sports fan whilst attracting new audiences and injected the buzz back into live sports events.
We soon realised that the need for live, data-powered solutions went way beyond the live event, reaching out to all types of fan experiences. Welcome to InCrowd…”
Meet Our Team
Based in four offices across two continents, our team members are making their mark in the world of sports data and technology.
Our highly collaborative and positive approach to our work has built a strong company culture of camaraderie, loyalty and pride in what we achieve together. Throw into the mix our regular social events and activities, biannual parties and sporting days out and it’s easy to see why we all love working at InCrowd.
Careers
Don’t see your preferred role?
Tell us in 100 words or less why you would like to join our team. You can also send us a case study, a video showing your previous work or your CV. We would also love to learn about your favourite fan moment within 200 characters.