Our experts, James Dyer and Florian Schepp, sat down with Rory Squires from Sport Business to discuss AI in the sports industry and our mantra of "embrace with caution" when adopting AI, but acknowledging that there is a place for such technology within sport, and not just from the obvious athletic performance and analysis.
Whilst we may caution against an enterprise-wide leap, a measured approach that uses AI to solve specific problems and enhance efficiencies, such as automating more rudimentary developer tasks or handling customer queries via chatbots, can create significant time and cost efficiencies for sports organisations, all driven by the constant goal of improving the digital fan experience.
To manage this adoption responsibly, InCrowd outlines a checklist focused on people, policy, and data. READ NOW.
